Product Designer: What do you do? How do you work? What studies? How much earn?
If you have reached this post it is because you need to understand what a Product Designer or as I like to call it, a product designer. Whether you are interested in this branch of design because you are interested in becoming a great product designer such as Steve Jobs or that you are thinking about what type of Designer needs your company, this article will try to solve all your doubts.
What does a product designer do?
The designer product is the person in charge of defining any product or service that you surrounds. It is the analytical and creative mind behind business -oriented ideas. Already be technological products, physical or digital services, the designer of product is responsible for conceiving products and services that provide value to users and business.
A product designer has to have a 360 degree vision of solutions that he builds. Must be able to understand at a deep level the needs of users and market. A design designer has the ability to develop ideas that solve a real problem of users without neglecting the approach of a model of Sustainable business
How is the day -to -day life designer?
The product designer does not have the need to be an expert in the area or project that develops but you have to have the ability to deeply understand the problems and needs to conceive solutions that provide value.
A designer product is surrounded by different expert profiles in its areas of knowledge. Depending on the nature of the project that needs to be addressed, the Product designer is in constant conversation with researchers and User Research equipment that allows you to understand the needs of users. With developers and engineers to understand the technical impact when it comes to taking carried out the ideas. With financial experts that allow you to understand the level of cost and benefit of the solutions proposed or even with lawyers and legal experts in projects in which There are legal issues to consider.
In addition, a product designer will use tools such as User Qualitative and quantitative researcher, market studies and trends, Business Model Canvas, co-creation dynamics with the different roles involved in the process, Workshops, fast prototyped . . . Lean or Agile methodologies. Processes of critical, analytical, divergent or lateral thinking that allow you to relate Problems with ideas.
What is studied to devote to product design?
As you have seen in this article, this profile requires a series of multidisciplinary skills. There is no specific career or training that you Enable to be a product designer.
But do not fear. Although there is no concrete training to become Product Designer, many professionals in this sector have a history such as Graphic designers (this is my specific case), design studies Industrial, engineering, computer science or even psychology.
To develop in the world of product design it is necessary to have a Fundamental understanding about the principles of design. Financial knowledge enough to be able to defend ideas at an economic level and a high capacity to Understand the technical aspects that impact on the solutions you are Building.
Whether you want to create a new technological service, a physical product or You are considering how to improve the service of a hairdresser you will have that being able to understand from how a website is programmed, what is the resistance of The materials or what type of service expect the clientele of the store in your neighborhood.
As an extra ball and based on my experience I will tell you. Everything you form in Psychology and understanding of human behavior will make the difference between be a good product designer or a great designer of product.
How much does a product designer win?
The salary of a product designer can vary greatly according to the geographical location, the work experience and the type of company for which it works. But, for you to get an idea, I will leave you here for more or less They are remuneration scales in different regions of the world.
Salary of a product design in the US
The salary of a designer product in the United States can range between 40,000 and 60,000 dollars for a junior profile up to 120,000 - 250,000 in a senior profile.
Salary of a product design in UK
In the United Kingdom, the salary ranges between 35,000 pounds and 100,000 in a profile with a lot of experience.
Salary of a product design in Mexico
In Mexico, a product design wins on average about $ 48,000. Starting for $ 24,000 for the most junior profiles and reaching $ 70,000 in profiles years of experience.
Salary of a product designer in Spain
In the case of Spain, the average salary of a product designer It would be around 40,000 euros, placing the ranges between junior profiles and Senior between 30,000 and 60,000 euros.
Referents in the world of product design
On many occasions the figure of the product designer is directly associated with world of technology and those thinking heads behind Technological multinationals such as Facebook, Amazon or Apple.
Without a doubt the greatest exponent and reference in product design could Be Steve Jobs. ELL embodied that passion to create centered solutions In the end user. It is well known that all these solutions were technological and, or that Saying the business so profitable that Apple has assumed your ideas.
But I invite you to think about the genius of Formula 1 Adrian Newey or in the Entrepreneur Joy Mangano, a mother of family embodied by Jennifer Lawrence in the movie Joy (2015). Both are great referents about the work that a product designer does.
What I want you to understand is that the product design does not focus only In technological businesses. From the design of a formula 1 to the design of a “simple” mop they require profiles such as the design of product and will be, more and more, a necessary role in any company you want Grow contributing value to your customers.
